

YXE Blind Co.
Logo
Brand Identity
YXE Blind Co., a newly established retailer of high-end blinds, sought a sophisticated logo and visual brand system to elevate their market presence.
The approach began with a deep dive into the brand essence of YXE Windows & Doors to ensure a strong connection between the sister companies. Through research and creative exploration, I developed a logo that incorporated elements of blinds and windows using negative space, resulting in a minimalist and versatile design.


The development of the final mark relied on creative intuition and careful craft to balance geometric simplicity with clear brand context. By breaking down the essential anatomy of the product, the icon integrates the horizontal lines of window blinds with the vertical silhouette of a control handle.
This thoughtful composition forms a subtle letter "E" inside a structured frame, delivering a clean icon that functions seamlessly across both digital interfaces and physical print collateral.





More Projects


YXE Blind Co.
Logo
Brand Identity
YXE Blind Co., a newly established retailer of high-end blinds, sought a sophisticated logo and visual brand system to elevate their market presence.
The approach began with a deep dive into the brand essence of YXE Windows & Doors to ensure a strong connection between the sister companies. Through research and creative exploration, I developed a logo that incorporated elements of blinds and windows using negative space, resulting in a minimalist and versatile design.


The development of the final mark relied on creative intuition and careful craft to balance geometric simplicity with clear brand context. By breaking down the essential anatomy of the product, the icon integrates the horizontal lines of window blinds with the vertical silhouette of a control handle.
This thoughtful composition forms a subtle letter "E" inside a structured frame, delivering a clean icon that functions seamlessly across both digital interfaces and physical print collateral.





More Projects


YXE Blind Co.
Logo
Brand Identity
YXE Blind Co., a newly established retailer of high-end blinds, sought a sophisticated logo and visual brand system to elevate their market presence.
The approach began with a deep dive into the brand essence of YXE Windows & Doors to ensure a strong connection between the sister companies. Through research and creative exploration, I developed a logo that incorporated elements of blinds and windows using negative space, resulting in a minimalist and versatile design.


The development of the final mark relied on creative intuition and careful craft to balance geometric simplicity with clear brand context. By breaking down the essential anatomy of the product, the icon integrates the horizontal lines of window blinds with the vertical silhouette of a control handle.
This thoughtful composition forms a subtle letter "E" inside a structured frame, delivering a clean icon that functions seamlessly across both digital interfaces and physical print collateral.





More Projects

